A common thread running through this month's newsletter is addressing issues that affect people's lives every day. We are proud to be involved with organizations that are striving to make a difference. For example, an important new client is leading the way toward transforming high school education in America. A current client is helping individuals and families gain financial stability. And the Internet Marketing Association recently hosted its first advocacy visit to Washington, DC.
I am also very pleased to be serving as chairman and founder of the Chapman50, a group of Chapman University alumni and community leaders created to help provide long-term guidance for the school. We encourage you to get involved wherever your passion lies and help move the needle on issues that you care about.
Chief Executive Officer
New KCOMM Client Leads Online Learning Innovation
Goal Is Education Transformation
KCOMM is very pleased to welcome an exciting new client that is leading the way toward a transformation in American education via online learning. The organization operates two very innovative and complementary entities.
Primavera Online High School serves some 5,500 full-time students in Arizona seeking an alternative, Internet-based approach to the traditional school environment, including those who want to accelerate their education, pursue professional careers that require flexible schedules, are geographically distant from traditional schools, or prefer learning from the security of their own homes.
FlipSwitch is an integrated online education system available to school districts nationwide interested in adding an online curriculum. It comprises a student information system, a parent-student portal, a learning management system and an online curriculum of more than 125 courses to give administrators, teachers, students and parents the ability to easily access, navigate and manage their daily activities.
Click here to watch a brief introduction.
CCCS-OC Signature Event to Feature Singer Taylor Hicks
Graduates and Economy on Agenda
Please join CCCS-OC on May 29 for an evening of inspiration, information, networking, music and refreshments. And to top it all off, American Idol winner Taylor Hicks will rock the crowd. Consumer Credit Counseling Service of Orange County is dedicated to helping people in our communities achieve financial stability and self-sufficiency through a wide range of education and counseling programs, offered free of charge or at very low cost.
Don't miss this fun and informative opportunity to celebrate with CCCS-OC, along with your peers in business, education, government and non-profit.
Click here for event registration.
To become a sponsor for this CCCS-OC Signature Event, please contact Sahara Garcia at 714-547-2227 x137 or firstname.lastname@example.org.
A special thanks to Fitzpatrick and Prince for their sponsorship.
IMA Leads First Advocacy Visit to Washington, DC
Leveraging Technology Is Focus
The first special advocacy trip to Washington, DC, hosted by the Internet Marketing Association (IMA) took place April 23-25. The visit offered an exclusive opportunity for an intimate delegation to participate in a series of seminars and meetings with key decision makers.
Featured participants and speakers included:
The group also traveled to the Hill for meetings with key members of Congress with influence on matters related to the Internet, Internet marketing, social media policies, cyber security and related issues. In addition, the agenda included discussion on ways that IMA can help drive forward policies in these areas.
- Congressman Bob Latta, Vice Chairman, Communications and Technology Subcommittee
- Congressman Adam Schiff, Member, House Appropriations Committee and Permanent Select Committee on Intelligence
- Brett DeWitt, Senior Policy Advisor to Mike McCaul, Chairman, Homeland Security Committee
- Congresswoman Loretta Sanchez, Member, Homeland Security Committee
- Congressman Buck McKeon, Chairman, Armed Services Committee
- Alex Silbey, President, ATS Communications
- Joyce McAllister, USMC/USN Liaison, USA, Meggitt
- Lisbeth Lyons, Vice President, Government Affairs, Printing Industries of America
- Julie Shaffer, Vice President, Digital Technologies, Printing Industries of America
Click here for a photo gallery from the event.
KCOMM Offers Online Surveys To Help Clients Stay on Target
Complete Capabilities Available
Surveys have always been a very important tool for marketers. Gathering actionable information from a wide range of audiences provides a foundation for successful audience targeting, messaging, event development, market research and more.
Online surveys offer several distinct advantages compared to printed surveys. Perhaps the most significant is timeliness. A survey following a physical event or online event such as a webinar can be delivered to participants very quickly while the experience is still top of mind. And the results are literally received instantaneously. In addition, online survey mechanisms include built-in data tallying and compilation functions, so reporting can be generated and analyzed without delay.
KCOMM offers complete online survey capabilities from questionnaire development and distribution to data gathering and analysis. We can help make sure your marketing efforts are on target.