Social media continue to permeate personal as well as business interactions. It's a rapidly growing world with strong potential impact for our clients. Here are just a few examples involving Facebook.

We recently created a Facebook advertising campaign for a large insurance company, whereby every new "Like" from a Facebook member generates a donation of $5 to the YMCA Youth and Government Program.

Facebook is a powerful means of promoting special events. The most recent was the 2011 Economic Forecast presented by Wells Fargo Advisors and the Extension Program at the University of California, Irvine.

On the non-profit front, BuildingAFRICA is using printed business cards with its Facebook URL. All guests at BuildingAFRICA events receive the card that directs them to the organization's page.

A new marketing service to watch, called Foursquare, combines mobile smartphones, GPS, database technology and social media so people can locate friends, find fun and interesting things to do, and share tips and reviews.

And that's just the tip of the social media "iceberg." There's a lot more to explore.


Sinan Kanatsiz
Chairman / CEO
KCOMM Social Media Work Samples:

Kingston Technology - 9,117 Followers

CARE Foundation - non-profit

Key Contacts:

Tyler Holliday
Director of Social Media and Search Engine Optimization
(949) 350-3084

Tom Buckley
Director of Public Affairs
(951) 640-9933

Sinan Kanatsiz
Chairman and CEO
(949) 443-9300
OCDE Selected to Lead National History Day in State
Public Awareness Kick-Off Held at Lyon Air Museum

The Orange County Department of Education has been selected as the California state affiliate for the annual National History Day celebrations and student competitions. The appointment was publicly announced at a special event held Jan. 20, 2011, at the Lyon Air Museum in Costa Mesa, Calif. KCOMM is providing statewide communications support for the department.

Attendees at the event included community and business leaders, school administrators and faculty, and elected officials. Presenters included Major Gen. William Lyon, National History Day Executive Director Cathy Gorn, and Orange County Superintendent of Schools William Habermehl. A highlight of the event was live presentation of two student projects, along with the opportunity to view recorded student presentations in the museum's theater following the formal program.

National History Day California is one of the largest state National History Day competitions in the country, active in 34 counties and reaching some 44,000 students, with an estimated 1,000 students participating in the state competition. At the Lyon Museum event, special certificates of recognition were presented from the offices of U.S. Congressman John Campbell and U.S. Congresswoman Loretta Sanchez.

Visit the National History Day website at www.historydaycalifornia.org
Wells Fargo Advisors Presents Economic Forecast
UCI and KCOMM Host Strategic Investment Outlook

Wells Fargo Advisors and the University of California, Irvine, Extension Program joined together on Jan. 27, 2011, to present a "2011 Economic Forecast" with a focus on the national economy, regional real estate and technology trends.

The keynote address was delivered by Bryan Piskorowski, Managing Director and Director of Market Analysis & Business Development Strategy for Wells Fargo. He is also a member of Wells Fargo Advisors' Investment Strategy Committee. His team spearheads the firm's key initiatives and is responsible for disseminating investment advice. Piskorowski discussed a wide range of trends in the economy, equity vs. fixed-income investments, international opportunities, and attractive industry sectors in the near to medium term.

Visit the Event Photo Gallery
IMA Launches New Website
2011 Awards Scheduled

The Internet Marketing Association has redesigned its website as a vital communications tool delivering standards, visions and global awareness. The enhanced website offers a fresh new look that provides members with significant improvements in navigation, accessibility and content along with daily industry news. It offers all the resources needed for IMA members, who represent sales, marketing, business ownership, programming, creative development and other related fields.

Visit the new website at www.imanetwork.org

In addition, March 1 has been set as the "call for entries" date for the 2011 IMA Awards competition.
10 Mar del Rey
San Clemente, California 92673
949-443-9300 phone
949-443-2215 fax