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IMPACT Report Welcome,

With 2019 right around the corner, it's time to start preparing for IMPACT19 in the Bahamas! Join us in April for a marketing experience of a lifetime. We look forward to seeing you there.

I wanted to share our official 2018 IMPACT report with all of you. This is a culmination of the top-10 marketing initiatives that every organization should be concerned about in 2019. The content was woven together by 65 thought leaders from some of the top digital firms in the world. I hope you take the time to read through our report and take away some key items that will be beneficial to you and your organization.

Click + Download the Report »


Sinan Kanatsiz
Chairman, IMA
Paul Mitchell Schools Career Opportunity: Data Analyst

Paul Mitchell Schools is currently hiring a Data Analyst. The role will be based out of the Santa Ana officem which is actually more Costa Mesa. Please feel free to share with anyone.
Honoring President Bush

"I had the honor of serving as President Bush's escort officer during a 3 day visit to Camp Pendleton in 1997. He was incredibly gracious, smart and funny. In person, he was nothing like the media had portrayed him while in office."

- Scott Lopez
Click here to read more
Banking on Success: A Look at Careers in the Banking Industry with CommerceWest CEO Ivo Tjan '99

As older generations retire, the banking industry provides opportunities for lucrative and impactful careers for today's young professionals. Ivo Tjan '99, founder and CEO of Irvine-based CommerceWest Bank, which primarily serves small- to medium-sized enterprises for their commercial banking needs, looks at why students and alumni should consider careers in the field, how to get started and his personal entrepreneurship story.
Sean WcWherter of Autoplicity and Gary Williams Jr. of UPS Stores at ButtonWillow Raceway

Sean WcWherter, CEO and co-founder of Autoplicity and I went up to ButtonWillow Raceway near Bakersfield for an open track day with Sean's Corvette ZO6. Speed District, a local car club hosts open track days where members can test the limits of their own cars, I have found it to be a great escape from work.
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The Literacy Project Represents US at EURead 2018 Annual Summit

Under the patronage of Mr Jean-Claude Juncker, President of the European Commission

The 4th Annual General Meeting of EURead was attended by 25 reading promotion and literacy organizations from 22 European countries, along with special guests from the United States, Japan and China, who recently convened at the Scotland House in Brussels.
KRLA Radio Interview with Larry Armstrong and Steve

Listen to a KRLA radio interview with Larry Armstrong and Steve Churm on an edition of Sunday MOrning Newsmakers with Larry Marino.
Click here to read more Click here to listen now
Appointment of Ken Berrick to State Commission

Governor Brown has appointed Ken as a Commissioner on the Mental Health Services Oversight & Accountability Commission (MHSOAC). This appointment reflects Ken's leadership in the field of children's mental health, and his work at the individual, local, and statewide levels to ensure that California's children and families receive the care, services, and support they need to thrive.
New Marshall Scholars Gaze Ahead

At this point in the year, most Harvard College seniors are turning their attention to planning for winter break, or beginning to think ahead to job searches and graduate school. But not Lyndon Hanrahan, Justin Lee, Manny Medrano, and Vaibhav Mohanty.
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Tangram Interiors Gives Back

It is always an incredible honor to partner with Orangewood Foundation by providing gifts for homeless youths and young adults. It was such a joy to participate in this season of giving!
Most Influential 2018: Nicole and Michael Suydam are a power couple who help the powerless

The moniker "Orange County power couple" is typically reserved for pairs with a role in politics or big business, with a recognizable family name or billion-dollar fortune. But Michael and Nicole Suydam have earned that title by working behind the scenes to help make life better for the area's least powerful residents.
Click here to read more
Video: Supervisor Todd Spitzer

"Today we collected hundreds of toys for CHOC Children's Hospital during our annual OCHOG Toy Run. Every child in this hospital will get a toy.

I am honored to be annual co-chairman of this event along with Orange Mayor Mark Murphy.

Many thanks to the Harley Davidson community, MC Michele Gile from CBS/KCAL and Wing Lam from Wahoo's Taco."

Click here to watch now
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